Growing up on the streets, kids learn to fight at an early age. They go through some hard lessons. They fight. They win sometimes. They loose often. Getting older og streetwise, these kids become more and more cynical. Reputation, status and respect is all. Loosing a fight destroys your street-image. These kids learn the hard way which fights they will loose and avoid them.
Sometimes the daily life of a consultant recalls the life on the street. Hard lessons to go through. Many fights and arguments to stand. Image, respect and reputation is all. Consultants must learn to fight, too. And learn which fights are worth fighting. And which fights are meaningless to stand.
Keep in mind rule #10: Avoid the fights you know you’ll loose.